Last update: Sun Mar 31 02:13:37 MDT 2019
@Book{Scoble:2006:NCH,
author = "Robert Scoble and Shel Israel",
title = "Naked conversations: how blogs are changing the way
businesses talk with customers",
publisher = pub-WILEY,
address = pub-WILEY:adr,
pages = "x + 251",
year = "2006",
ISBN = "0-471-74719-X (cloth)",
ISBN-13 = "978-0-471-74719-2 (cloth)",
LCCN = "TK5105.8884 .S26 2006",
bibdate = "Wed Apr 28 15:10:13 MDT 2010",
bibsource = "http://www.math.utah.edu/pub/tex/bib/compj2000.bib;
z3950.loc.gov:7090/Voyager",
URL = "http://www.loc.gov/catdir/enhancements/fy0623/2005027678-d.html;
http://www.loc.gov/catdir/enhancements/fy0740/2005027678-b.html;
http://www.loc.gov/catdir/toc/ecip061/2005027678.html",
acknowledgement = ack-nhfb,
subject = "Blogs; Business communication; Internet; Social
aspects",
tableofcontents = "Souls of the Borg \\
Everything never changes \\
Word of mouth on steroids \\
Direct access \\
Little companies, long reach \\
Consultants who get it \\
Survival of the publicists \\
Blogs and national cultures \\
Thorns in the roses \\
Doing it wrong \\
Doing it right \\
How not to get dooced \\
Blogging in a crisis \\
Emerging technology \\
The conversational era",
}