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BibTeX entry
@Article{Seo:2012:IHB,
author = "Young Wook Seo and Seong Wook Chae and Kun Chang Lee",
title = "The Impact of Human Brand Image Appeal on Visual
Attention and Purchase Intentions at an {E}-commerce
{Website}",
journal = j-LECT-NOTES-COMP-SCI,
volume = "7198",
pages = "1--9",
year = "2012",
CODEN = "LNCSD9",
DOI = "https://doi.org/10.1007/978-3-642-28493-9_1",
ISSN = "0302-9743 (print), 1611-3349 (electronic)",
ISSN-L = "0302-9743",
bibdate = "Wed Dec 19 15:26:05 MST 2012",
bibsource = "http://www.math.utah.edu/pub/tex/bib/lncs2012b.bib",
URL = "http://link.springer.com/chapter/10.1007/978-3-642-28493-9_1/",
acknowledgement = ack-nhfb,
book-DOI = "https://doi.org/10.1007/978-3-642-28493-9",
book-URL = "http://www.springerlink.com/content/978-3-642-28493-9",
fjournal = "Lecture Notes in Computer Science",
}
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