Entry DeLange:EPODD-6-3-241 from epodd.bib

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BibTeX entry

@Article{DeLange:EPODD-6-3-241,
  author =       "Rudi W. De Lange and Hendry L. Esterhuizen and Derek
                 Beatty",
  title =        "Performance differences between {Times} and
                 {Helvetica} in a reading task",
  journal =      j-EPODD,
  volume =       "6",
  number =       "3",
  pages =        "241--248",
  month =        sep,
  year =         "1993",
  CODEN =        "EPODEU",
  ISSN =         "0894-3982",
  bibdate =      "Sat Jan 06 18:28:52 1996",
  bibsource =    "http://www.math.utah.edu/pub/tex/bib/epodd.bib",
  abstract =     "Typographers and printers often regard seriffed or
                 roman typefaces as more legible and appropriate for
                 reading material than typefaces without serifs. Authors
                 contend that readers prefer roman above sans serif,
                 that it is read faster, and that the comprehension rate
                 is possibly higher when text is set in a roman
                 typeface. The absence of satisfactory empirical data to
                 prove these assumptions, and the importance of
                 legibility in academic reading material, motivated this
                 study. The aim of the study was to determine the
                 comparative legibility of sans serif and roman
                 typefaces. Four hundred and fifty primary school
                 subjects from nine different schools were used in a
                 control group pre-test, post-test research design where
                 four different experiments were completed. Romans and
                 sans serifs were found to be equally legible, as no
                 significant statistical difference was found between
                 the reading speed, scanning speed, accuracy and
                 comprehension at the 0.05 level. These results are in
                 contrast to the assumption that romans are more legible
                 than sans serifs. They can be interpreted as promising
                 for graphic designers and typographers, as it appears
                 that legibility will not necessarily be sacrificed when
                 certain reading material is set in a sans serif
                 typeface.",
  keywords =     "Legibility, Sans serif typeface, Roman typeface,
                 Reading task, Times Roman, Helvetica",
}

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